40th Birthday Edit - 00s Nostalgia

What It Is
Relax, recharge and rejuvenate your skin with our pamper pack of face masks, including 4 indulgent masks - the perfect addition to your at-home self-care routine.

This pack includes:
x1 Nourishing Sleep Mask
x1 Purifying Clay Mask
x1 Cooling Cucumber Mask
x1 Brightening Watermelon Mask

How To Use
Apply to clean, bare skin.

Benefits
100% Cruelty Free & Vegan. PETA Certified.

Achieve a high shine, glossy mani with Barry M's Gelly Hi Shine Nail Paint. The long lasting, plumping formula offers a gel-like finish without the need for a lamp! For best results, use with our Plumpy Topcoat.

What It Is
Caution... extra hot! Turn up the temperature with That’s Swell XXXL Extreme Lip Plumper! Infused with Sichuan Pepper and Ginger Root Extracts to stimulate your lips natural collagen for an off the scale, maximum volume plumping effect! The only question is: can you handle the heat? Warning: Contains tingling sensation to plump lips! Discover the entire That's Swell! range, from cooling lip plumpers, to extra hot!

How To Use
Apply on bare lips with the doe-foot applicator, or layer over your favourite Lip Liner or Lip Paint for an extra-hot, glossy finish. Use daily for best results and an always perfect pout.

Shade
Clear

Benefits
100% Cruelty Free & Vegan. PETA Certified. Our That's Swell! range contains ginger extract to provide a long lasting plumping effect and may cause a mild tingling sensation.

Weight
Net Wt. 0.08 fl. oz. (2.5ml)

What It Is
Keep it personal with our Colour Changing Lip Paint. Each mesmerising Lip Paint adapts to the alkaline in your lips, offering a shade that's completely unique to you! Choose from three versatile shades to compliment any skin tone.

How To Use
Apply directly to lips and watch as the colour changes!

Shade
Genie's green shade magically turns your pout an ultra-long lasting personal shade of pink.
Unicorn's yellow colour magically turns your lips a personal shade of light pink.
Neptune's blue colour turns lips a personal shade of dark pink.

Benefits
100% Cruelty Free & Vegan. PETA Certified. Contains Aloe Vera for a hydrating finish.

Weight
Net Wt. 0.12oz (3.5g) PAO 18M

What It Is
Get gorgeously smooth lips with our Lip Scrubs. The gentle, sugar based scrubs are specially formulated with Vitamin E, Avocado Oil and Jojoba Oil to hydrate and leaving lips feeling soft and smooth. Choose from 10 delicious flavours!

How To Use
Simply scrub a generous amount gently over clean lips in a circular motion to exfoliate, then rinse off with a damp cloth to reveal smooth luscious lips. Use 2 to 3 times a week for an always soft pout.

Flavour
Pineapple
Peppermint
Black Cherry
Sweet Caramel
Peach
Apple
Bubblegum
Rose
Mango
Watermelon

Benefits
100% Cruelty Free & Vegan. PETA Certified. Enriched with antioxidant packed natural oils to help keep lips nourished, supple, smooth and healthy.

Achieve a high shine, glossy mani with Barry M's Gelly Hi Shine Nail Paint. The long lasting, plumping formula offers a gel-like finish without the need for a lamp! For best results, use with our Plumpy Topcoat.

Build your own bundle and save. Choose 9 Gelly Hi Shine colours to go with our Sanitiser Proof Top Coat. 

What It Is
Be bold with our Hi Vis Liquid Eyeliners, in a choice of four fearless shades for the ultimate bold eye look. The high pigment, liquid formula boasts a tapered brush for perfectly crisp wings in our brightest colours yet! Discover the full Hi Vis Neon Collection including Loose Pigments, Liquid Eyeliner and Nail Paint.

How To Use
Shake before use. Using the fine brush tip, create a delicate winged liner or work into thicker lines for a graphic eye look.

Shade
Unleashed - Pink
Amp Up - Blue
Empower - Purple
Charged Up - Green

Benefits
100% Cruelty Free & Vegan. PETA Certified.

What It Is
Want that effortless sun-kissed look all year round? We’ve got you covered with Freckle Tint. This skin tint will give a subtle freckled finish for that dreamy post holiday look.

How To Use
Lightly dot the tint onto the desired area. For a more subtle look dab fingers over the skin. Set with translucent powder for a longer lasting finish.

Shade
Light/Medium
Medium/Dark

Benefits
100% Cruelty Free & Vegan. PETA Certified.

Achieve a high shine, glossy mani with Barry M's Gelly Hi Shine Nail Paint. The long lasting, plumping formula offers a gel-like finish without the need for a lamp! For best results, use with our Plumpy Topcoat.

Colour: Pink

Texture: Glossy shine

Discover Gelly Hi Shine collection >

Made in UK

What It Is

Fuller, Plumper, Smoother! That’s Swell! Lip Plumper gives your lips a soft enhancement. By stimulating the skin’s natural collagen, softer and plumper lips are just a sweep away. Discover the entire That's Swell! range, from cooling lip plumpers, to extra hot!

How To Use

Apply to bare lips with the doe-foot applicator, or layer over your favourite Lip Liner or Lip Paint for a glossy finish.

Shade

Clear
Kiki - sheer holographic pink.
Shady - sheer light brown.
Flex - sheer rosy pink.
Glow Up - sheer holographic fuschia.

Benefits

100% Cruelty Free & Vegan. PETA Certified. Our That's Swell! range contains ginger extract to provide a long lasting plumping effect and may cause a mild tingling sensation.

Weight

Net Wt. 0.08 fl. oz. (2.5ml)

What It Is
Our Velvet Matte Lip Paints deliver a semi matte, pigment-rich finish. In an array of gorgeous shades, the creamy, lightweight formula glides on effortlessly, delivering an even, intense pigment with lasting, anti-drying results. Available in a selection of flattering shades to perfectly compliment your look. Discover the entire Velvet Collection, featuring a multi-purpose palette, plush Lip Paints and matte Nail Paints.

How To Use
Apply onto bare lips or pair with our Lip Liners for a perfect result.

Shade
Love Lust - warm brick red
Angel Kiss - cool toned, light pink
Dirty Rose - neutral pinky rose
Impulsive - warm toned medium brown
Crave Me - deep neutral brown
Bittersweet - light pink

Benefits
100% Cruelty Free & Vegan. PETA Certified. Infused with Jojoba Seed Oil, a calming and soothing ingredient to leave lips supple and smooth.

Weight
Net Wt. 0.12oz (3.5g) PAO 18M

What It Is

Fuller, Plumper, Smoother! That’s Swell! Lip Plumper gives your lips a soft enhancement. By stimulating the skin’s natural collagen, softer and plumper lips are just a sweep away. Discover the entire That's Swell! range, from cooling lip plumpers, to extra hot!

How To Use

Apply to bare lips with the doe-foot applicator, or layer over your favourite Lip Liner or Lip Paint for a glossy finish.

Shade

Clear
Kiki - sheer holographic pink.
Shady - sheer light brown.
Flex - sheer rosy pink.
Glow Up - sheer holographic fuschia.

Benefits

100% Cruelty Free & Vegan. PETA Certified. Our That's Swell! range contains ginger extract to provide a long lasting plumping effect and may cause a mild tingling sensation.

Weight

Net Wt. 0.08 fl. oz. (2.5ml)

What It Is
Get gorgeously smooth lips with our Lip Scrubs. The gentle, sugar based scrubs are specially formulated with Vitamin E, Avocado Oil and Jojoba Oil to hydrate and leaving lips feeling soft and smooth. Choose from 10 delicious flavours!

How To Use
Simply scrub a generous amount gently over clean lips in a circular motion to exfoliate, then rinse off with a damp cloth to reveal smooth luscious lips. Use 2 to 3 times a week for an always soft pout.

Flavour
Pineapple
Peppermint
Black Cherry
Sweet Caramel
Peach
Apple
Bubblegum
Rose
Mango
Watermelon

Benefits
100% Cruelty Free & Vegan. PETA Certified. Enriched with antioxidant packed natural oils to help keep lips nourished, supple, smooth and healthy.

What It Is
Shade Game Lip Palette is a compact, multi-finish lip palette containing 9 neutral sheer, satin and matte shades, perfectly wearable for all skin tones. Every pigment-rich shade delivers long-wearing, fade-resistant finish and contains Sweet Almond Oil for smooth kissable lips.
Shades 1-3: sheer finish
Shades 4-6: satin finish
Shades 7-9: matte finish

How To Use
Apply with a lip brush or your fingertip. Mix and match and layer shades as you desire!

Benefits
100% Cruelty Free & Vegan. PETA Certified. Contains Sweet Almond Oil for a smooth, nourishing finish.

Weight
9 x Net Wt. 0.014 oz. (0.42g)

What It Is
Air Breathable Nail Paint has a unique, innovative formula that allows water vapour to pass through the nails. Featuring our classic, wide brush that's easy to use and coats the nail easily.

How To Use
Apply over the Air Breathable Basecoat for best results.

Shade
After Dark - deep, vampy red
Scarlet - bright pillarbox red
Dolly - soft, rosy pink
Cupcake - light pink
Peachy - neutral light beige 
Quartz - light lilac
Mist - pastel green
Sunshine - pastel yellow
Soda - light peach
Base Topcoat - clear base & topcoat

Benefits
100% Cruelty Free & Vegan. PETA Certified.

Weight
Net 0.34 fl. oz (10ml)

Barry M turns 40! To celebrate 40 years of colour, our latest Gelly Hi Shine Nail Paint collection features a limited edition birthday label, available whilst stocks last.

Achieve a high shine, glossy mani with Barry M's Gelly Hi Shine Nail Paint. The long lasting, plumping formula offers a gel-like finish without the need for a lamp! For best results, use with our Sanitiser Proof Top Coat.

Discover Gelly Hi Shine collection >

What It Is
Gorgeous looks are limitless with our Clickable Eyeshadows! Go bold, add shimmer, or keep it neutral, as you choose from the 15 richly pigmented colours available. The power is at your fingertips, which shades will you choose? Create your own Clickable Eyeshadow palette and save!

How To Use
Simply click the single shadows together as you hand pick your favourite shades and build your very own palette.

Shades
Whispered - matte beige
Stranger - light shimmer gold 
Secret Garden - shimmer green
Success - shimmer bronze
Peacock - shimmer teal
Smoked - shimmer dark brown
Lustre - matte baby blue
Mellowed - matte light red
Sultry - shimmer purple
Tempting - matte neutral brown
Limitless - matte deep brown
Hush - matte, cool brown
Intruiged - matte lilac
Love Letter - matte red
Midnight - shimmer navy blue

Benefits
100% Cruelty Free & Vegan. PETA Certified. 100% recyclable packaging.

Barry M turns 40! To celebrate 40 years of colour, our latest Gelly Hi Shine Nail Paint collection features a limited edition birthday label, available whilst stocks last.

Achieve a high shine, glossy mani with Barry M's Gelly Hi Shine Nail Paint. The long lasting, plumping formula offers a gel-like finish without the need for a lamp! For best results, use with our Sanitiser Proof Top Coat.

 Discover Gelly Hi Shine collection >

What It Is
Buff and Balm is your new lipcare essential! With an innovative no-rinse, scrub to balm formula created from fine coffee granules that will condition your lips and give a unique pop of colour that is personal to you. Choose from 3 different flavours, each boasting a different colour finish.

How To Use
Apply to bare lips for a conditioned, exfoliated finish.

Shades
Coconut & Cream
Blueberry
Peach

Benefits
100% Cruelty Free & Vegan. PETA Certified.